Inter-dimensional flows

Last update: 2024-07-29
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An inter-dimensional flow lets you examine user paths across various dimensions. This article shows how to use this flow for two use cases: mobile app interactions and events, and how campaigns drive web visits

Mobile app interactions and events

The Screen Name dimension is used in this example flow to see how users use the various screens (scenes) in the app. The top screen returned is luma: content: ios: en: home, which is the home page of the app:

A flow showing the Item Added.

To explore the interaction between screens and event types (like add to cart, purchases, and others) in this app, drag and drop the Event Types dimension:

  • On top of any available step in the flow, to replace that dimension:

    A flow showing the Page dimension dragged dragged to the multiple areas.

  • Outside of the current flow visualization, to add the dimension:

    A flow showing the Page dimension dragged to the white space at the end.

The flow visualization below shows the result of adding the ** Event Types** dimension. The visualization provides insights to how mobile app users move through various screens in the app before adding products to a cart, close the application, are presented an offer, and more.

A fLow showing the Page dimension results at the top of the list.

How campaigns drive web visits

You want to analyze which campaigns drive visits to the web site. You create a flow visualization with the Campaign Name as the dimension

Flow web campaign name dimension

You replace the last Campaign Name dimension with the Formatted Page Name dimension and add another Formatted Page Name dimension at the end of the flow visualization.

Flow web campaign name and web page dimension

You can hover over any of the flows to see more details. For example which campaigns have resulted in a Cart checkout.

Flow web campaign name and web page dimension hover

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