This video demonstrates the functionality using Adobe Analytics. However, the functionality is similarly available in Customer Journey Analytics. Be aware of the following differences in terminlogy.
Adobe Analytics | Customer Journey Analytics |
---|---|
Segments | Filters |
Visitor | Person |
Visit | Session |
Hit | Event |
Row settings vary depending on which component you have dragged into the table. To access table row settings, select Settings next to a dimension, filter, metric, time period, or a breakdown within each of these objects.
Setting | Description |
---|---|
Breakdown by position | By default, this setting is disabled and breakdowns are fixed to static row items. For example, imagine you breakdown the top 3 Page dimension items (Homepage, Search Results, Checkout) by Marketing Channel. Then, you leave the project and return two weeks later. Upon opening the project again, the top 3 pages have changed, and now Homepage, Search Results and Checkout are the top 4-6 pages instead. By default, your Marketing Channel breakdowns still appear under Homepage, Search Results and Checkout, even though they are now in rows 4-6. In contrast, Breakdown by position always breaks down the top 3 items, regardless of what they are. Referring back to the example, when you re-open your project, the Marketing Channel breakdowns are tied to the top 3 pages in the table. And not to Homepage, Search Results and Checkout, which are now in rows 4-6. |
Percentages | Calculate percentages by column (default): the percentages visible in a cells are calculated based on the column total. Calculate percentages by row: the percentages in cells are calculated across the row, as opposed to down the column, with Grand total as the denominator. This calculation is useful for trending percentages. |
Column totals | These settings are available only for static rows. Show as sum of current rows shows a client-side sum of the rows in the table, which means the total does not de-duplicate metrics like visits or persons. Show grand total shows a server-side sum, which means the total of de-duplicated metrics. |
To change the number of rows that are displayed:
Click the number next to Rows at the top of the first column of the table.
From the drop-down list, select the number of rows you would like the table to display.
The following context menu options are available when selecting the dimension header.
Option | Description |
---|---|
Copy selection to clipboard | Copy the selection from the visualization onto the clipboard. |
Download items as CSV (dimension name) | Immediately download the dimension items (to a maximum of 50,000) of the visualization to your local device. A maximum of 50,000 dimension items for the selected dimension. |
Download selection as CSV | Immediately download the dimension items of the visualization to your local device. |
Create hyperlink for all dimension items | Create hyperlinks for all the dimension items. See Hyperlinks for dimensions in a freeform table |
Edit hyperlink for all dimension items | Edit hyperlinks for all the dimension items. See Hyperlinks for dimensions in a freeform table |
Remove hyperlink for all dimension items | Remove hyperlinks for all the dimension items. See Hyperlinks for dimensions in a freeform table |
Delete | Deletes the dimension from the table. |
Visualize | Visualize the dimension using any of the available visualizations. |
Display only selected rows | Display only the selected items in the visualization. |
Create annotation from selection | Open up the Annotation details to add an annotation. |
The following additional context menu options are available when selecting one or more dimension items (first column) or one or more individual cells in the freeform table…
Option | Description |
---|---|
Create hyperlink | Create a hyperlink for the item. See Hyperlinks for dimensions in a freeform table |
Edit hyperlink | Edit a hyperlink for the item. See Hyperlinks for dimensions in a freeform table |
Remove hyperlink | Remove a hyperlink for the item. See Hyperlinks for dimensions in a freeform table |
Breakdown | Break down the dimension item. Select from the list of Dimensions, Metrics, Filters or Date ranges. Alternative search for a component, using Search. |
Delete selected | Delete the selected rows (items). |
Trend selection | Create a trended line chart visualization for the selection. |
Display only selected rows | Display only the selected rows in the visualization. |
Display all rows | Display all rows in the visualization. |
Create filter from selection | Open up the Filter builder to build a filter from the selection. |
Create audience from selection | Open up the Create audience dialog to build an audience from the selection. |
The following additional context menu options are available when selecting a metric column header.
Option | Description |
---|---|
Create metric from selection | Create a new metric from the selected metric. Metric can be Mean, Media, Column max, Column min, Column sum. You can also select Open in calculated metric builder to create a calculated metric. |
Add time period column | Add a time period column. You are offered several options, where the calendar range of the panel determines the date range: |
Compare time periods | Adds compare time period columns. Only available when the dimension is not based on time. You are offered several options determines the date range: |
Modify attribution models | Modify the attribution model for the column. |
Compare attribution model | Specify a new attibution model and compare it to the attribution model for the selected column. A new column is added with the new attribution model metrics. Also, a Percent change column is added for comparison. |
Reset column widths | Reset the column widths to the default width. |
Create annotation from selection | Open up the Annotation details to add an annotation. |
Create filter from selection | Open up the Filter builder to build a filter from the selection. |
Create audience from selection | Open up the Create audience dialog to build an audience from the selection. |