Get started with channels configuration

Last update: 2025-04-15
  • Created for:
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    Admin
    Developer

When accessing Journey Optimizer for the first time, you are provisioned a production sandbox and allocated a certain number of IPs depending on your contract.

To be able to send messages, you need to go through the configuration steps listed below:

  1. As an Adobe Journey Optimizer system administrator, define your channel configurations. Learn how to set up these configurations in the following pages:
email sms push direct mail
in-app web code-based experience content cards
NOTE

For mobile channels, the Guided channel setup facilitates the expeditious configuration of marketing channels, ensuring all required resources are readily available within Experience Platform, Journey Optimizer, and Data Collection. This enables your marketing team to start with campaign and journey creation.

  1. Once done, you must create channel configurations to configure all the technical parameters required to deliver messages. Learn more about channel configurations

  2. You can also:

    • Manage the number of days during which retries are performed before sending email addresses to the suppression list. Learn more

    • Enable the BBC email option to keep a copy of messages sent to individuals. Learn more

    • Configure business rules to avoid over-solicitating your recipients. Learn more

    • Determine which email address and/or phone number to use in priority for your recipients when several addresses/numbers are available in Adobe Experience Platform. Learn more

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