- Journey Optimizer documentation
- What’s new?
- Get started
- Journeys
- Campaigns
- Conflict management & prioritization
- Test & approve
- Communication channels
- Get started with communication channels
- Email channel
- In-app channel
- Push notification channel
- SMS / MMS channel
- Direct mail
- Web channel
- Code-based experience
- Content cards
- Landing pages
- Content management
- AI Assistant for content generation
- Work with Multilingual content
- Work with Content experiment
- Personalization
- Content templates
- Reusable content fragments
- Dynamic content
- Audiences, profiles & identity
- Integrations
- Track & monitor
- Live report
- All time report
- Journey reports
- Deliverability
- Alerts
- Exclusion reasons
- Decision capabilities
- Get started with decision capabilities
- Decisioning
- Get started with Decisioning
- Decisioning guardrails & limitations
- API reference
- Manage decision items
- Configure item selection
- Create selection strategies
- Create decision policies
- Report on Decisioning
- Decisioning use case
- Decision management
- Get started with Decision management
- Create components
- Create rankings
- Create & manage offers
- Create & manage decisions
- Use batch decisioning
- Collect event data
- Leverage context data
- Create Decision Management reports
- Export your offer catalog
- API Reference
- Getting started
- Create & manage offers using APIs
- Deliver offers using APIs
- Data management
- Channel configuration
- Journey configuration
- Connect your systems and environments
- Access control
- Privacy
Direct mail campaign report
You can access your Direct mail campaign report by clicking the Reports button from your campaign, then selecting View all time report. Learn more
Sending Statistics
The Sending Statistics table provides a comprehensive summary of essential data regarding your direct mail campaigns. It details key metrics such as the size of the targeted audience and number of direct mail successfully delivered, offering valuable insights into the effectiveness and reach of your direct mail messages.
Learn more about Sending Statistics metrics
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People: Number of user profiles who qualify as target profiles for your messages.
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Targeted: Total number of direct mail messages processed during the sending process.
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Sends: Total number of sends for your direct mail messages.
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Delivered: Number of direct mail messages successfully sent, in relation to the total number of sent messages.
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Outbound Errors: Total number of errors that occurred during the sending process preventing it from being sent to profiles.
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Outbound Exclusions: Number of profiles which have been excluded by Adobe Journey Optimizer.
Delivery status
The Delivery status graph provides a comprehensive view of data related to sent direct mail messages in your campaign, offering insights into key metrics such as delivered and errors. This enables a detailed analysis of the direct mail messages sending process, providing valuable information on the efficiency and performance of your campaigns.
Learn more about Delivery status metrics
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Delivered: Number of direct mail messages successfully sent, in relation to the total number of sent direct mail messages.
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Outbound errors: Total number of errors that occurred during a the sending process preventing your direct mail messages from being sent to profiles.
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Ountbound exclusions: Number of profiles which have been excluded by Adobe Journey Optimizer.
Error reasons
The Error Reasons table allows you to identify the specific errors that occurred during the sending process of your direct mail messages, facilitating a thorough analysis of any issues encountered.
Excluded reasons
The Exclude Reasons table visually depicts the diverse factors that led to the exclusion of user profiles from the targeted audience, preventing them from receiving your direct mail messages.
Refer to this page for the comprehensive list of exclusion reasons.
