- Journey Optimizer documentation
- What’s new?
- Get started
- Journeys
- Campaigns
- Conflict management & prioritization
- Test & approve
- Communication channels
- Get started with communication channels
- Email channel
- In-app channel
- Push notification channel
- SMS / MMS channel
- Direct mail
- Web channel
- Code-based experience
- Content cards
- Landing pages
- Content management
- AI Assistant for content generation
- Work with Multilingual content
- Work with Content experiment
- Personalization
- Content templates
- Reusable content fragments
- Dynamic content
- Audiences, profiles & identity
- Integrations
- Track & monitor
- Live report
- All time report
- Journey reports
- Deliverability
- Alerts
- Exclusion reasons
- Decision capabilities
- Get started with decision capabilities
- Decisioning
- Get started with Decisioning
- Decisioning guardrails & limitations
- API reference
- Manage decision items
- Configure item selection
- Create selection strategies
- Create decision policies
- Report on Decisioning
- Decisioning use case
- Decision management
- Get started with Decision management
- Create components
- Create rankings
- Create & manage offers
- Create & manage decisions
- Use batch decisioning
- Collect event data
- Leverage context data
- Create Decision Management reports
- Export your offer catalog
- API Reference
- Getting started
- Create & manage offers using APIs
- Deliver offers using APIs
- Data management
- Channel configuration
- Journey configuration
- Connect your systems and environments
- Access control
- Privacy
Content card journey report
You can access your Content card journey report by clicking the View report button within your journey. Learn more
Display & click
The Display & Click graphs present a detailed analysis of your profiles’ engagement with your Content cards, offering valuable insights into how profiles interact with your content.
Learn more about Displays and Clicks metrics
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Unique Clicks: Number of profiles who clicked on a content in your Content cards.
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Clicks: Number of times a content was clicked on in your Content cards.
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Displays: Number of times your Content card was opened.
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Unique displays: Number of times the Content card was opened, multiple interactions of one profile are not taken into account.
Tracking data
The Tracking data table offers a detailed snapshot of profile activity tied to your Content cards, providing essential insights into engagement and experiences effectiveness.
Learn more about Tracking data metrics
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People: Number of user profiles who qualify as target profiles for your Content cards.
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Click through rate (CTR): Percentage of users who interacted with your Content cards.
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Clicks: Number of times a content was clicked on in your Content cards.
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Unique Clicks: Number of profiles who clicked on a content in your Content cards.
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Displays: Number of times your Content card was opened.
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Unique displays: Number of times your Content card was opened, multiple interactions of one profile are not taken into account.
Tracked link labels
The Tracked link labels table offers a comprehensive overview of the link labels within your Content cards, highlighting those that generate the highest visitor traffic. This feature empowers you to identify and prioritize the most popular links.
Learn more about Tracked link labels metrics
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Unique Clicks: Number of profiles who clicked on a content in your Content cards.
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Clicks: Number of times a content was clicked on in your Content cards.
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Displays: Number of times the Content card was opened.
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Unique displays: Number of times the Content card was opened, multiple interactions of one profile are not taken into account.
